I can see the marketing behind the car. It is an excellent idea to hook people in to the MB ownership experience, and build from there.
I do have issues though with this car. When purchasing a Merc, you do at least expect a "premium" product. Sadly though this has been lacking in so many of their recent products with many main stream manufacturers vehicles being better.
Unfortunately in this country we are obsessed with badges and image, regardless of the real quality of the product.
One of the things that really gets to me is their "man made leather"! Just be bloody honest about it, stop trying to con people. In know it is just marketing, but please! On the whole though, the car looks cheap. Unfortunately the price tag is not!
From my point of view a three door Kia Ceed at a fraction of the price comes across as more "premium" than the CLC.
Read my motoring and car related diatribe at.........
http://TegTypeR.blog.co.uk
Updated: 16th November 2008